The Southern African Applied Linguistics Association (SAALA) is a professional association of scholars who are interested in, and actively contributing to, the multidisciplinary field of applied linguistics. Founded in 1980, SAALA’s prime objectives are to promote research by means of an annual conference and workshops; through affiliation with other organisations with similar interests, and through facilitating the distribution and exchange of information.

Applied Linguistics in this context is understood to be the academic discipline concerned with the consumption of general linguistic theory and its application in a wide variety of related disciplines having language and language use as an object of academic enquiry. In the South African context, the focus of applied linguistic research covers the following fields of enquiry:

• academic literacy development
• bilingualism
• bilingual/multilingual education
• classroom discourse
• critical discourse analysis
• computer-assisted language learning (CALL)
• contrastive rhetoric
• discourse analysis
• discourse in professional contexts
• gender studies
• genre analysis
• interactional sociolinguistics
• intercultural communication and pragmatics
• interpreting
• language acquisition (first, second, third and foreign)
• language assessment
• language awareness
• language and identity
• language, ideology and politics
• language and migration
• language policy and planning
• language rights
• language teacher education (pre- and in-service)
• language pedagogy
• language standardization
• listening and speaking
• literacy Studies
• materials development
• medium of instruction and language across the curriculum
• multilingualism
• multimodality
• professional discourse
• Reading and Writing
• Text analysis
• Translation
• World Englishes

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